Featured Content, Home, AI March 20, 2026 What your team should look for in an AI-powered email platform The email marketing landscape is changing quickly, and artificial intelligence is no longer just a nice-to-have feature. For many teams, … Read More
Featured Content, Home, Analytics, Email Marketing July 13, 2023 Unleashing the Power of Email Testing: The Metrics Marketers Need to Know For email marketers, success hinges on the ability to measure, analyze and optimize campaigns effectively. Being a tech-savvy marketer entails … Read More
Featured Content, Home October 17, 2022 Signals 2022: A Virtual Conference on Relationship Marketing Maintaining a loyal connection between your brand and your customers is the height of marketing success. But achieving it is … Read More
Featured Content, Home March 31, 2022 5 ways for higher education to increase cross-functional engagement Here's 5 ways for higher ed marketers to push their email marketing strategies to the next-level and create conversations across … Read More
Deliverability, Featured Content, Home, Universities March 11, 2022 Deliverability terms every marketer should know As email marketers, constant improvement of your email deliverability should be ingrained in your marketing strategy. Here’s the a glossary … Read More
Featured Content, Home March 1, 2022 Why email deliverability matters: Email send frequency Don't make the mistake of having great content and not so great deliverability. Here's 4 steps to ensure your deliverability … Read More
Deliverability, Featured Content, Home February 8, 2022 Why email deliverability matters: Email list hygiene Don't make the mistake of having great content and not so great deliverability. Here's 4 steps to ensure your deliverability … Read More
Featured Content, Home February 3, 2022 Brand marketing to the new generation: Gen Z The Generation Z sea change is upon us! Learn 5 key practices that will set you up for marketing success … Read More
Featured Content, Home January 4, 2022 5 tips to keep customer experience at the forefront of your email strategy Learn how understanding how your customers prefer to experience their favorite brands and services will continue to be key for … Read More
Featured Content, Home December 14, 2021 3 ideas for A/B testing your next email campaign Explore the top 3 ideas for A/B testing your next email campaign. By collecting data from testing, you can improve … Read More
Featured Content, Home November 30, 2021 Subject lines to steal this holiday season Emma shares 5 holiday email subject lines guaranteed to light up subscriber inboxes all holiday season long. Read More
Featured Content, Home November 23, 2021 Santa’s holiday guide to list segmentation Emma walks through everything you need to know about audience segmentation for your email marketing strategy this holiday season. Read More
