Featured Content, Home November 23, 2021 Santa’s holiday guide to list segmentation Emma walks through everything you need to know about audience segmentation for your email marketing strategy this holiday season. Read More
Featured Content, Home June 23, 2020 How to choose an email list management tool As an email marketer, your list can make or break you. Here are some tips on finding the perfect tool … Read More
Featured Content, Home May 29, 2020 How to create creative email campaigns that get results Not sure where to start when it comes to building successful email campaigns in 2020? Check out these eight steps … Read More
Featured Content, Home May 28, 2020 6 email engagement metrics you should be tracking in every send With so many email engagement metrics available to your team, it can be hard to choose which to monitor. Here … Read More
Featured Content, Home May 27, 2020 Email automation workflows: Understanding the how and the why Email automation workflows are essential for several reasons. We’ll tell you why and walk you through the setup. Read More
Featured Content, Home May 20, 2020 How to avoid the spam folder and build your sender reputation Avoiding the spam folder can seem impossible. But with these six actionable tips, it's very possible. Learn why the spam … Read More
Featured Content, Home May 19, 2020 How to write effective and genuine customer appreciation emails Win hearts and sales with an engaging customer appreciation email. Check out this guide and learn everything you need to … Read More
Featured Content, Home, Universities May 13, 2020 The basics of triggered emails (with examples) Use these triggered email examples as inspiration for your workflows. Read More
Featured Content, Home May 11, 2020 Everything you need to know about email open rates Here’s everything marketers need to know about email open rates for 2020. Read More
Featured Content, Fitness, Home May 11, 2020 Lead nurturing 101: Why it’s important and what you need to know Here’s everything you need to know about using email for lead nurturing. Read More
Featured Content, Home May 4, 2020 5 Ways to get more people to subscribe to your emails Not sure where to start when trying to grow your email list? Try these five best practices and get more … Read More
Featured Content, Home April 30, 2020 How to write a follow-up email that gets responses Not seeing great metrics come from your email campaigns? Consider adding follow-up emails to your strategy. Here are four tips … Read More