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The Emma Newsroom

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Emma Grants Free-for-Life Email Marketing Services to 25 Deserving Nonprofits

Announcing the 11th annual Emma 25 honorees selected by Emma staff

Nashville, TN — Jan. 13, 2015 - Emma, a provider of best-in-class email marketing software coupled with smart, strategic services, today announces its new Emma 25 recipients, which were carefully selected by Emma staff members. Emma 25 is a yearly program that grants select nonprofits Emma email marketing services for a lifetime. This year’s recipients include Children’s Healing Art Project in Portland, Oregon, Amputee Blade Runners in Nashville, Tennessee, and Freedom Home in Chisinau, Moldova. A complete list of Emma 25 honorees can be found at

Over the past 11 years of the Emma 25 program, Emma has awarded over 400 free accounts to small nonprofits all over the world. The free service allows these organizations to leverage the power of email marketing and engage their online audience with fundraising appeals, volunteer opportunities, and their unique stories.

"It's a real gift to be able to call a nonprofit with limited resources and offer a free-for-life Emma account plus our strategic help with their marketing efforts," said Katie Lewis, client success specialist and coordinator of the Emma 25 program. "The small organizations we selected are already making a big impact in their communities, and they're all so excited to use Emma to reach more people in smart ways."

"Having access to the amazing service that Emma provides, free of charge, will allow us to redirect resources that we've been spending on basic systems to make our communications more robust, growing the reach and impact of our programs,” said Rachel Jendrzejewski, development & communications associate at Upstream Arts in Minneapolis, Minnesota. "We couldn't be more thrilled and grateful."

Emma 25 honorees receive free Emma services for a lifetime, including: a full-featured Emma account, unlimited emails to up to 5,000 contacts per month, email automation and tools to create and promote email signup forms on their website, social networks and at events. In addition, Emma 25 recipients get unlimited support, account help and special classes to master the fundamentals of email marketing.

"Nearly all of our donations go to our mission, which means we have very few resources to help grow our project," said Tayler Mariner, founder of Nature via Nurture in Palm Beach, Florida. "Being a recipient of the Emma 25 program enables us to increase our exposure, which in turn helps us increase our outreach, all while keeping the vast majority of our funds directed to the children we serve."

Nonprofits that are or have applied to be a 501(c)(3) and have 10 or fewer full-time employees are eligible to apply for Emma 25 in the future. Emma will begin accepting applications for next year's Emma 25 program in November.

About Emma

Emma is a provider of best-in-class email marketing software and services that help organizations of all sizes get more from their marketing. Designed with businesses, franchises, universities, nonprofits and agencies in mind, Emma's features include email automation, audience segmentation and mobile email marketing, plus integration with CRM solutions, eCommerce platforms and social networks. Headquartered in Nashville, Tennessee, Emma powers the emails of more than 45,000 organizations worldwide, including Mario Batali, Bridgestone and Sylvan Learning Center. To learn more, visit Follow Emma on Twitter or find us on Facebook.

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