Universities June 30, 2023 5 Trending Strategies in Higher Education Marketing: How Institutions Are Engaging Students In the ever-evolving landscape of marketing, higher education institutions must stay one step ahead of the game, enlisting their own … Read More
Universities, Brand Control April 13, 2023 Driving Higher Ed Engagement With Multi-Segmented Campaigns & Unified Branding As a frictionless way for alumni, students and subscribers to engage with an institution, a full-fledged mobile strategy is no … Read More
Deliverability, Featured Content, Home, Universities March 11, 2022 Deliverability terms every marketer should know As email marketers, constant improvement of your email deliverability should be ingrained in your marketing strategy. Here’s the a glossary … Read More
Featured Content, Home, Universities February 17, 2021 Email was a lifeline for higher ed in 2020 With millions of higher ed students forced to make tough choices about their education during the pandemic, email communication proved … Read More
Featured Content, Home, Universities December 5, 2020 5 of our favorite welcome journeys for universities Why are welcome journeys important for universities? What do successful campaigns look like for your audiences’ unique needs? We’re here … Read More
Featured Content, Home, Universities October 19, 2020 6 tactics for successful higher ed email marketing Use these six tactics to create effective email marketing campaigns for higher ed. Read More
Featured Content, Home, Universities October 12, 2020 How to create better transactional emails in higher ed Follow these eight best practices to create higher ed transactional emails that deserve attention Read More
Featured Content, Home, Universities May 13, 2020 The basics of triggered emails (with examples) Use these triggered email examples as inspiration for your workflows. Read More
Universities February 19, 2020 How to write successful win-back email subject lines If you’ve seen a decline in your subscriber engagement, it may be time for a re-engagement campaign. Use these 15 … Read More
Featured Content, Home, Universities January 21, 2020 How to write an opt-in email strategy your subscribers will appreciate Building or growing a list for marketing campaigns? Follow these opt-in email best practices to attract and maintain engaged subscribers. Read More
Featured Content, Home, Universities January 8, 2020 6 best educational email templates for higher ed Is your higher ed marketing campaign lacking creativity? Here are six of the best educational email templates for to help … Read More
Featured Content, Home, Universities December 19, 2019 5 best educational email templates for higher ed Are you an email marketer focused on higher education? Looking for the best educational email templates? Find them here. Read More
