January 29, 2026 5 tips to grow your email marketing list Growing a healthy email list isn’t just about sheer numbers, it’s about attracting subscribers who want to hear from you … Read More
January 27, 2026 5 ways growing your email list proves marketing ROI As a marketing professional, you're constantly asked to demonstrate value. While vanity metrics might look good in reports, stakeholders want … Read More
January 8, 2026 Higher Ed: 5 Benefits of Upgrading Your Email Technology We explore five benefits of upgrading your email marketing platform and partnering with a provider like Emma. Read More
December 17, 2025 TX-RAMP Certified Email Platform for Texas Universities At Emma, we believe communication should be both powerful and responsible, especially in higher education. That’s why universities across the … Read More
November 18, 2025 Emma Earns HITRUST i1 Certification: What This Means for Your Data Security and Email Compliance In a world where data breaches make headlines almost daily, organizations need to know their marketing technology partners are serious … Read More
July 5, 2023 Zero-Party Data Fundamentals: The Basics You Need to Know About Consumer Data Relationship Marketing is the practice of growing long-term relationships directly with consumers while understanding their true wants and needs to … Read More
June 30, 2023 5 Trending Strategies in Higher Education Marketing: How Institutions Are Engaging Students In the ever-evolving landscape of marketing, higher education institutions must stay one step ahead of the game, enlisting their own … Read More
June 21, 2023 Email List Management Best Practices A successful email marketing strategy depends on having a strong, clean list. Email list management encompasses a number of actions … Read More
June 5, 2023 6 Essential Tips for Crafting Compelling Subject Lines It’s true — marketers don’t think about email open rates as much as they used to. Yet, to get your … Read More
June 2, 2023 3 Questions with Rima Deming about the Gmail Account Deletion Last week, Google announced that by the end of the year it will commence deleting Gmail accounts that have been … Read More
May 17, 2023 5 Reasons to Visit Emma’s Support Hub Appropriately dubbed the knowledge base, our Support Hub offers a wealth of information that is not only relevant to using … Read More
May 4, 2023 Emma Launches SMS: A New Way to Cut Through the Noise and Reach Customers Faster With Emma SMS, marketers will be able to create a more unified experience by using the same easy-to-use platform to … Read More