A/B content testing lets you test and see what email content will be most effective before you share it with your larger audience.
Test variables — CTAs, image placement, content length, subject lines, etc. — from 2 emails across a small percentage of your audience
Automatically send the winner to your remaining subscribers.
Dive into the results to get detailed insights for each message.
See how Emma helps you create, optimize, and send email campaigns with confidence.