The Emma Blog

New today: an updated app, shiny website and fresh logo & brand

A visual tour of the changes we've made to complement our new features

As you may have heard, there's a lot of new stuff happening at Emma.

Three incredibly useful features were just rolled out to most all accounts.

Our all-new drag & drop editor and template gallery are already being revealed to customers on a rolling basis, so if don't see these in your account yet, you will soon.

We wanted all the design around the new stuff we're sharing to reflect this more Emmafied Emma -- something of an exclamation point on the story of these new features and design tools. Today, I'd like to give you a glimpse at a few of the *visual* changes you'll see starting this week:

An updated app

There's a brand new look for the Emma application itself. Everything is still in the same place, but we've refined the colors and simplified the graphics so Emma's an even more pleasant place to do your work.

A new website

This morning, we launched an entirely new website featuring our new look and features. It includes a dedicated resource center so it's easy to search across our collection of videos, blog posts and account help in one central place.

An updated logo & brand

We took this opportunity to make some refinements to our brand and logo. Emma's hair is smoother, her glasses are a bit hipper and her face is just subtly more balanced. She also has a modern new color palette to wear around town.

What do you think of the changes? Let us know in the comments.

Ready to start a free trial? Click here.

 

Comments

Jason Simanek | June 18, 2012

Nice work! New site looks awesome and awesomely responsive.

Jonathan | June 19, 2012

Loving the new site and the sleeker and slightly hipper face of Emma.  Impressive responsive website - kudos to the chef.

Rishi | June 19, 2012

The changes are seriously awesome. The website and on-boarding process was very easy to understand and use.

Great work emma Team!

.(JavaScript must be enabled to view this email address) | June 19, 2012

Love the new hairstyle and and new specs! Very today!

Emily Konouchi | June 20, 2012

Wow, thanks for all the kind comments! Keep coming back to see us—this is only the beginning.

Jeremy Mansfield | June 28, 2012

I must say, this is a HUGE improvement over the past version of EMMA. We LOVE everything you are doing. The new responsive website, the new emma interface, the new templates, the new flexibility. This is all fantastic. We’ve been a slack agency user for a couple years now, but all the new changes have gotten us pumped about email marketing again!

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