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Emma Social recap: The Beer Can Appreciation Day edition

A roundup of links we loved this week

Another week is coming to a close, and it went by so fast that you may not have even realized that today is Beer Can Appreciation Day.  Kick back, relax and enjoy a canned brewsky while you catch up on all of the best that went down in our social feeds this week. 

Best practices
Split testing your subject lines may prove best practices all wrong
Some 2014 content marketing trends to keep an eye on
Actionable steps to sending better emails this year

Emma news
Emma expertise was featured in the B2C blog! 
Check out our concierge guru, Claire, featured in this past issue of the DMCNY quarterly newsletter
Connect the Dots: Online Engagement for Universities-- Register now for our free webinar

Fun finds
Vine turned 1 today! Check out these 6 stellar Vine marketing videos
Explore some crazy concepts of time 
The big game is fast approaching. Have a look back at some of the best ads from years past

Our most popular tweet of the week


A favorite from our own feed

One of our product owners snapped this awesome picture at our big 2014 kickoff meeting. We like to work hard and play hard...while dressed in space suits.


Keep up with us in real time on Twitter, Facebook and Instagram.