For most events, tickets are sold right after the announcement or right before the event.
What about the time in between when youre not selling tickets?
ThereS an easy way to win: Smart email marketing.
EMail is the top channel for selling stuff, including tickets.
But before you start selling, you need to grow your list.
Then segment your list so you can send More targeted, relevant content.
And make sure your design is mobile-optimized. Please.
Optimize your from name & subject line TO Supercharge your open rate.
Stay top of mind with an email cadence that hits all the high notes.
And most importantly, Dont panic.