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Flexible plans for teams of all sizes. Prices starting at $105/month.

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Emma Lite
$105 a month

For marketers who need to cover the basics.

Emma lite includes:

  • Drag and drop editor
  • Built-in integrations
  • Email and phone support
Demo Lite Plan
Emma Essentials
$165 a month

For growing brands who need more customization and automation.

Everything in lite, plus:

  • Landing pages
  • Unlimited automation
  • SMS*
Demo Essentials Plan
Emma for Teams
$275 a month

For organizations with multiple departments or locations who need to manage from a central account.

Everything in Essentials, plus:

  • Tiered account structure
  • Custom user permissions
  • Brand Manager
  • Trend reporting
  • Share branded assets between sub-accounts
Demo Teams Plan
Emma Corporate
Contact Us

For large organizations who need to scale and control their marketing.

Everything in Teams, plus:

  • 10+ sub-accounts
  • Unlimited users
  • Priority phone support
  • Share audiences between sub-accounts
Get Corporate Quote

Compare plans

Emma Lite
$105 a month
Select Plan
Account management
  • Tiered account structure
  • Users
  • User permissions
  • Unlimited email sending
  • Custom user permissions
  • Approvals dashboard
  • Internal sending subaccounts
  • Activity dashboard
  • Subaccount categories
  • Private branding
Select Plan
  • 5 users
  • 2 role types
Marketing channels & tools
  • Email
  • Email scheduling
  • Smart Send
  • Smart Subject
  • Smart Recommendations
  • Marketing calendar
  • Signup forms
  • Landing pages
  • SMS*
Select Plan
Brand Manager
  • Style Guide
  • Template & campaign sharing
  • Subject and Preheader Locking
  • Asset sharing
  • Template folder sharing
Select Plan
Design
  • Drag & drop email editor
  • Save Email Rows
  • AI Assistant
  • Email template gallery
  • Code your own emails
  • Asset library
Select Plan
Automation
  • Automation builder
  • Multiple starting points
  • Branching points
  • Custom event-driven automations
Select Plan
  • 1 journey
Audience
  • Segmentation
  • Smart Segment
  • Dynamic content
  • Subscription management
  • Contact view across subaccounts
  • Emma Central Subscription Center
  • Audience sharing
Select Plan
Insights & optimization
  • Real-time reporting
  • Comparative reporting
  • Trends reporting
  • Pre-send email testing
  • A/B subject line split testing
  • A/B content split testing
  • Integrations
  • API access
Select Plan
Help & support
  • In-app support
  • Email support
  • Phone support
  • Deliverability support
  • Help center
  • Training videos
  • Single sign-on
Select Plan
Emma Essentials
$165 a month
Select Plan
Account management
  • Tiered account structure
  • Users
  • User permissions
  • Unlimited email sending
  • Custom user permissions
  • Approvals dashboard
  • Internal sending subaccounts
  • Activity dashboard
  • Subaccount categories
  • Private branding
Select Plan
  • 2 subaccounts
  • 10 users
  • 5 role types
Marketing channels & tools
  • Email
  • Email scheduling
  • Smart Send
  • Smart Subject
  • Smart Recommendations
  • Marketing calendar
  • Signup forms
  • Landing pages
  • SMS*
Select Plan
Brand Manager
  • Style Guide
  • Template & campaign sharing
  • Subject and Preheader Locking
  • Asset sharing
  • Template folder sharing
Select Plan
  • Limited
Design
  • Drag & drop email editor
  • Save Email Rows
  • AI Assistant
  • Email template gallery
  • Code your own emails
  • Asset library
Select Plan
Automation
  • Automation builder
  • Multiple starting points
  • Branching points
  • Custom event-driven automations
Select Plan
  • Unlimited
Audience
  • Segmentation
  • Smart Segment
  • Dynamic content
  • Subscription management
  • Contact view across subaccounts
  • Emma Central Subscription Center
  • Audience sharing
Select Plan
Insights & optimization
  • Real-time reporting
  • Comparative reporting
  • Trends reporting
  • Pre-send email testing
  • A/B subject line split testing
  • A/B content split testing
  • Integrations
  • API access
Select Plan
Help & support
  • In-app support
  • Email support
  • Phone support
  • Deliverability support
  • Help center
  • Training videos
  • Single sign-on
Select Plan
Emma for Teams
$275 a month
Select Plan
Account management
  • Tiered account structure
  • Users
  • User permissions
  • Unlimited email sending
  • Custom user permissions
  • Approvals dashboard
  • Internal sending subaccounts
  • Activity dashboard
  • Subaccount categories
  • Private branding
Select Plan
  • 5+ subaccounts
  • 25 users
  • 6 role types
Marketing channels & tools
  • Email
  • Email scheduling
  • Smart Send
  • Smart Subject
  • Smart Recommendations
  • Marketing calendar
  • Signup forms
  • Landing pages
  • SMS*
Select Plan
Brand Manager
  • Style Guide
  • Template & campaign sharing
  • Subject and Preheader Locking
  • Asset sharing
  • Template folder sharing
Select Plan
Design
  • Drag & drop email editor
  • Save Email Rows
  • AI Assistant
  • Email template gallery
  • Code your own emails
  • Asset library
Select Plan
Automation
  • Automation builder
  • Multiple starting points
  • Branching points
  • Custom event-driven automations
Select Plan
  • Unlimited
Audience
  • Segmentation
  • Smart Segment
  • Dynamic content
  • Subscription management
  • Contact view across subaccounts
  • Emma Central Subscription Center
  • Audience sharing
Select Plan
Insights & optimization
  • Real-time reporting
  • Comparative reporting
  • Trends reporting
  • Pre-send email testing
  • A/B subject line split testing
  • A/B content split testing
  • Integrations
  • API access
Select Plan
Help & support
  • In-app support
  • Email support
  • Phone support
  • Deliverability support
  • Help center
  • Training videos
  • Single sign-on
Select Plan
Emma Corporate
Contact Us
Select Plan
Account management
  • Tiered account structure
  • Users
  • User permissions
  • Unlimited email sending
  • Custom user permissions
  • Approvals dashboard
  • Internal sending subaccounts
  • Activity dashboard
  • Subaccount categories
  • Private branding
Select Plan
  • 10+ subaccounts
  • Unlimited users
  • 6 role types
Marketing channels & tools
  • Email
  • Email scheduling
  • Smart Send
  • Smart Subject
  • Smart Recommendations
  • Marketing calendar
  • Signup forms
  • Landing pages
  • SMS*
Select Plan
Brand Manager
  • Style Guide
  • Template & campaign sharing
  • Subject and Preheader Locking
  • Asset sharing
  • Template folder sharing
Select Plan
Design
  • Drag & drop email editor
  • Save Email Rows
  • AI Assistant
  • Email template gallery
  • Code your own emails
  • Asset library
Select Plan
Automation
  • Automation builder
  • Multiple starting points
  • Branching points
  • Custom event-driven automations
Select Plan
  • Unlimited
Audience
  • Segmentation
  • Smart Segment
  • Dynamic content
  • Subscription management
  • Contact view across subaccounts
  • Emma Central Subscription Center
  • Audience sharing
Select Plan
Insights & optimization
  • Real-time reporting
  • Comparative reporting
  • Trends reporting
  • Pre-send email testing
  • A/B subject line split testing
  • A/B content split testing
  • Integrations
  • API access
Select Plan
Help & support
  • In-app support
  • Email support
  • Phone support
  • Deliverability support
  • Help center
  • Training videos
  • Single sign-on
Select Plan
  • Priority Support
Account management
  • Tiered account structure
  • Users
  • User permissions
  • Unlimited email sending
  • Custom user permissions
  • Approvals dashboard
  • Internal sending subaccounts
  • Activity dashboard
  • Subaccount categories
  • Private branding
Marketing channels & tools
  • Email
  • Email scheduling
  • Smart Send
  • Smart Subject
  • Smart Recommendations
  • Marketing calendar
  • Signup forms
  • Landing pages
  • SMS*
Brand Manager
  • Style Guide
  • Template & campaign sharing
  • Subject and Preheader Locking
  • Asset sharing
  • Template folder sharing
Design
  • Drag & drop email editor
  • Save Email Rows
  • AI Assistant
  • Email template gallery
  • Code your own emails
  • Asset library
Automation
  • Automation builder
  • Multiple starting points
  • Branching points
  • Custom event-driven automations
Audience
  • Segmentation
  • Smart Segment
  • Dynamic content
  • Subscription management
  • Contact view across subaccounts
  • Emma Central Subscription Center
  • Audience sharing
Insights & optimization
  • Real-time reporting
  • Comparative reporting
  • Trends reporting
  • Pre-send email testing
  • A/B subject line split testing
  • A/B content split testing
  • Integrations
  • API access
Help & support
  • In-app support
  • Email support
  • Phone support
  • Deliverability support
  • Help center
  • Training videos
  • Single sign-on

Frequently asked questions

Emma Lite includes core email marketing features like automation, segmentation, reporting, integrations, and API access. Emma Essentials builds on that core feature set with landing pages, SMS, more users, subaccounts, and expanded automation and reporting capabilities.

Emma for Teams is designed for organizations managing email across multiple teams, departments, or locations. It includes added structure and control through custom user permissions, approvals, full Brand Manager, trend reporting, and single sign-on.

Emma Corporate is the highest-tier option for larger organizations that need more scale, visibility, and support as they grow. It includes everything in Teams, along with 10+ subaccounts, unlimited users, priority support, and additional cross-account audience and contact management features.

These plans are available to all new Emma customers who purchase a plan from July 21, 2022.

For organizations managing email across multiple departments or locations, Emma for Teams offers more structure and control. It gives teams the ability to work within a shared setup, with subaccounts, approvals, custom permissions, single sign-on, and full brand control.

For larger organizations that need more centralized visibility across accounts, Emma Corporate includes all of the features and functionality in Teams, plus 10+ subaccounts, unlimited users, priority support, and additional cross-account audience and contact management features.

Emma Lite includes one user and no subaccounts. Emma Essentials includes 10 users and 2 subaccounts. Emma for Teams includes 25 users and 5+ subaccounts. Emma Corporate includes unlimited users and 10+ subaccounts.

Yes. Every Emma plan includes access to AI-powered Smart Features—Smart Recommendations, Smart Subject, and Smart Send—to help teams improve email performance by spotting and fixing issues before sending, strengthening subject lines, and optimizing send timing.

Contact us for a custom quote > Get Started

Get expert help when you need it

From Custom Design to Success Management and more, our Professional Services are like an extension of your marketing team, ready to help you create an email program that builds long-term brand loyalty, maximizes the success of your marketing, and drives the best possible results for your business.

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