Emma makes it easy for every team to deliver personalized, on-brand email campaigns. With built-in brand governance, smart automation, and thoughtful privacy-first AI, organizations can scale email marketing while protecting data, ensuring compliance, and maintaining deliverability across every location.
By the numbers
Emma combines decades of email expertise with intelligent automation to help brands connect, convert, and grow. From industry-leading deliverability to data-driven AI tools, every number tells a story of performance you can count on.
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years of campaigndata powering our AI tools
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see how it works
See for yourself how Emma simplifies email marketing.
Product features
Everything you need to succeed with email lives in Emma—from powerful features and seamless integrations to built-in brand controls—all supported by proven deliverability that helps you reach more inboxes and drive consistent revenue.
Discover all the ways to customize Emma to build brand equity and drive ROI — through self-service integrations, professional services, premium solutions, ecosystem partnerships, and an open API built for flexibility and scale.
Emma gives you a second set of eyes right before you hit send. Smart Send, Smart Subject, and Smart Recommendations help you choose the best send time, craft stronger subject lines, and catch opportunities to boost engagement – all built right into the platform.
Protect brand equity and build brand loyalty with powerful brand controls. Template style locking and centralized asset management, along with a robust approvals process means your brand is never misrepresented and you’re continually driving subscriber loyalty.
Emma’s tiered platform gives you centralized control without slowing teams down. Manage approvals, campaigns, templates, and shared assets in one place, while multi-account reporting delivers full visibility from a single activity dashboard.
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Explore resources
Discover guides, tips, and proven strategies to help you create emails that connect and convert. Whether you’re refining your design, improving deliverability, or dialing in your timing, these resources are here to help you get more from every send.
Emma works with organizations of all sizes across a wide range of industries, from higher education, nonprofits, and franchises to travel, hospitality, and sports & fitness. Whether you’re sending your first campaign or managing email at scale, Emma’s flexible platform and brand controls are built to support teams with complex needs and growing audiences.
Successful email marketing starts with sending the right message to the right audience at the right time. That means building permission-based lists, segmenting your audience, and personalizing your content.
Consistent branding, mobile-friendly design, and clear calls to action also make a big impact. With Emma, you can put these best practices into action using built-in tools for automation, testing, and performance insights, so every campaign performs better than the last.
Emma’s pricing is tailored to your organization’s needs, including your audience size, feature requirements, and level of support. This ensures you get the right tools and flexibility to grow without paying for what you don’t need. We believe in transparent pricing and our plans can be viewed on our pricing page.
To get a personalized quote, connect with our team, we’ll help you find the best fit for your goals.
Yes—Emma is designed to be powerful without being complicated. Our intuitive drag-and-drop editor, pre-built templates, and guided workflows make it easy to create professional emails quickly. At the same time, advanced features like automation, segmentation, and integrations are there when you need them. Plus, our support team is always ready to help you get the most out of every campaign.