Connect the Dots: Online Engagement for Universities

Watch our 2014 webinar hosted by the American Marketing Association

Building on the strategies we heard at the AMA Higher Ed Symposium in 2013, Emma account managers Sam Farkas and Claire and Burns use this session to discuss how a university can use the right online tools in concert to engage prospects, students, parents, alumni and fans.

In this webinar, we share in-depth examples of how universities are successfully connecting with their audiences using email, social media, online forms and other tools. And we talk through how you can optimize your efforts for an increasingly mobile world and drive the behavior you’re looking for.

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