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Integration Partner

WooCommerce is an open-source and customizable eCommerce platform for entrepreneurs worldwide.


  • Your customer purchase and order data is automatically synced to Emma, creating retail-focused segments that let you send your customers more targeted marketing and drive more sales.
  • Segment using your customer data from WooCommerce — like purchased items, product categories, amount spent, and order history — to deliver more relevant and personalized campaigns.
  • Our pre-built retail segments take the guesswork out of using your ecommerce data so that you can get started segmenting and targeting right away.
  • See real purchase activity and ROI driven from your customers clicking links in your mailings to truly measure the impact of your email marketing.


  • Automatic sync between WooCommerce and Emma
  • Segment based on retail-based customer data
  • Pre-built retail segments let you begin targeting right away
  • Trigger automated email workflows based on purchase history field changes
  • Map custom fields from WooCommerce to Emma
  • Track purchase activity and ROI driven by link clicks in your mailings

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