For full functionality of this site it is necessary to enable JavaScript. Here are the instructions how to enable JavaScript in your web browser.


Integration Partner

With the best eCommerce platforms, solutions, and CMS software, Magento empowers thousands of retailers and brands with the framework to rapidly innovate and grow.


  • Your customer purchase and order data is automatically synced to Emma, creating retail-focused segments that let you send your customers more targeted marketing and drive more sales.
  • Segment using your customer data from Magento — like purchased items, product categories, amount spent, and order history — to deliver more relevant and personalized campaigns.
  • Our pre-built retail segments take the guesswork out of using your ecommerce data so that you can get started segmenting and targeting right away.
  • See real purchase activity and ROI driven from your customers clicking links in your mailings to truly measure the impact of your email marketing.


  • Automatic sync between Magento and Emma
  • Segment based on retail-based customer data
  • Pre-built retail segments let you begin targeting right away
  • Trigger automated email workflows based on purchase-related events
  • Specific workflow triggers for customer cart abandonment
  • Map custom fields from Magento to Emma
  • Track purchase activity and ROI driven by link clicks in your mailings