FAQ: Emma Annual Contract

What will I get in my upgraded account?

• A brand new interface

You'll get a new UI, new features, and ongoing access to updated features as they're released.

• A/B Content Testing

Test CTAs, image placement, length, subject lines, and more with a small percentage of your audience, then send the winner to the rest of your list.

• Marketing Calendar

Quickly view sent and scheduled mailings (including A/B content tests), access the analytics for sent mailings, and easily cancel scheduled mailings right from the calendar.


How is this different from the Emma account I have now?

We’re moving your account over to our new platform, which features a new design and easier navigation. You'll get immediate access to newly released features, ensuring you’re always on the most current version of Emma.

To learn more about the features in your account, click here.


When will the account upgrade happen?

We’ll upgrade your account on October 1, 2017.


Is there anything I need to do to prepare my account for the upgrade?

No, there is nothing you’ll need to do. The new features and updated design and navigation will be enabled on the day of the upgrade, and in-app messages will help you locate the new features in your account.


Am I going to lose access to any features?

All audience information, campaigns, and response results in your Emma account will remain the same. Triggers, however, are not supported, and any existing triggers will need to be rebuilt as automation workflows after the upgrade.


Is my billing changing?

No, your billing plan and overage rate are not changing. Once your account is upgraded, your annual plan will still renew on your scheduled renewal date, and any contact overages will be billed at the end of the annual term.   


Do I have to upgrade?

Yes. After October 1, 2017, we’re no longer supporting the current version of your Emma account. The good news is, as we continue to release new features, you’ll always be the first to get the latest and greatest!


About the Author

Miles Price is a Product Marketing Manager at Campaign Monitor.

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