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Taking out the guesswork:

EMMA'S TOP EMAIL TESTING TIPS

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Testing may not seem like the sexiest topic, but here’s the thing: Watching the results roll in – then using them to up our marketing game – make our email geek hearts pitter-patter like you wouldn’t believe.

Since testing is crucial to getting the best results possible, join Jamie Bradley and Elizabeth Duffey as they:

  • • Walk you through effective testing strategies for every element of your email program, from send times to calls to action.



  • • Share examples from brands doing it best, including Canyon Ranch, The Escape Game, and NourishWise.



  • • Show how testing can help increase your email marketing ROI.



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