Testing may not seem like the sexiest topic, but here’s the thing: Watching the results roll in – then using them to up our marketing game – make our email geek hearts pitter-patter like you wouldn’t believe.
Since testing is crucial to getting the best results possible, join Jamie Bradley and Elizabeth Duffey as they:
• Walk you through effective testing strategies for every element of your email program, from send times to calls to action.
• Share examples from brands doing it best, including Canyon Ranch, The Escape Game, and NourishWise.
• Show how testing can help increase your email marketing ROI.