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Magento

Integration Partner

With the best eCommerce platforms, solutions, and CMS software, Magento empowers thousands of retailers and brands with the framework to rapidly innovate and grow.



Overview

  • Your customer purchase and order data is automatically synced to Emma, creating retail-focused segments that let you send your customers more targeted marketing and drive more sales.
  • Segment using your customer data from Magento — like purchased items, product categories, amount spent, and order history — to deliver more relevant and personalized campaigns.
  • Our pre-built retail segments take the guesswork out of using your ecommerce data so that you can get started segmenting and targeting right away.
  • See real purchase activity and ROI driven from your customers clicking links in your mailings to truly measure the impact of your email marketing.

Features

  • Automatic sync between Magento and Emma
  • Segment based on retail-based customer data
  • Pre-built retail segments let you begin targeting right away
  • Trigger automated email workflows based on purchase-related events
  • Specific workflow triggers for customer cart abandonment
  • Map custom fields from Magento to Emma
  • Track purchase activity and ROI driven by link clicks in your mailings