Annie Williams is our senior advisor, bringing her business smarts and Emma know-how to our product, marketing and brand teams. Annie was Emma’s very first employee, beating Allison, our original brand designer, by mere hours in the same way twins can be born at virtually the same time and yet one of them, to use Annie’s terminology, is the total supreme ruler by virtue of having arrived first. If you’re a strategic partner working with Emma, no doubt you’ve met Annie. If you’re a musical theater graduate from St. Louis’s Webster University Conservatory of Theater Arts (known in more casual circles as Webster Conservatory of Theater Arts), you too have probably met Annie. If you're neither of those things, you may not know Annie from Adam — wait, you know Adam? Oh, well then. Prior to joining Emma, Annie was a sales and marketing coordinator of special projects for BMG Entertainment in New York.