Coming soon to an account near you: lotsa new features
Ready to do more than ever with Emma? Take a sneak peek at the features we'll be adding to your account soon. We hope they make your email marketing smarter, simpler and more stylish than ever.
UP FIRST
Split Testing
Get a lot smarter about your audience — with just a little effort.
Try up to three subject lines, send times or from names for any email. Emma automates it all, testing a small portion of your list to find the strongest performer before sending that version to everybody else. It'll be easier than ever to boost your results and learn what your audience responds to.
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Social Posting
Multiply the reach of your email campaigns.
Share your email campaigns on Facebook and Twitter, right from your Emma account. You'll make the most of your content and turn your casual social followers into dedicated email subscribers.
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Notifications
Make signup forms and surveys even more powerful.
We'll send you emails when people join your list or take your surveys. For each form you create, you can opt for real-time notifications with all the details, or choose a daily or weekly digest instead.
Be first in line for these features
We’re gradually rolling out these three features to the Emma community. Let us know if you’d like to be among the first to get ‘em.
NOW PLAYING
- A Stronger
platform
All these new features were built to work on a sleeker, more powerful Emma infrastructure. We're in the process of gradually rolling it out to every account. When yours is upgraded, you'll get faster performance (hooray!) as well as support for international characters in your audience (olé!).
- An amazing
new api
We'll also be launching an API, which is a fancy way of saying that programmers (and people who know programmers) can integrate Emma with essentially any other web service. That means you'll be able to easily create custom integrations with, say, your own database or e-commerce platform. It'll also make it easier for us to partner with the web-based applications you use most.
UP NEXT
Here's what we have slated for early 2012.
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All-new
content editorCreate emails with more style and less fuss. With our reinvented content editor, you'll rearrange content and customize flexible layouts on the fly. Then, format your text in a style palette, add background colors, import images from Facebook and Flickr, and edit ‘em quickly. Best of all, you’ll see all your changes as you make them — no more clicking between edit and preview tabs — and they’ll be saved and proofed right then and there.
Join the beta team 
iPhone app
Check responses, view mailings, and add & manage members from any iOS device. Basically, Emma will go where you go, unless you're going to Belgium. (It's complicated, but let's just say it involves a severe waffle allergy.)

Salesforce.com integration
Data silos, begone! Share audience groups and response information both ways between Emma and your Salesforce.com account.

Design marketplace
Wouldn’t it be great to get new email stationery any time you like? We thought so, too. The design marketplace will offer hundreds of free and premium readymade templates for you to customize with your logo and brand colors, alongside our world-famous custom design.

Want Social Posting as soon as it's ready? Sign up to be first in line.