Customer Stories

More than 30,000 organizations around the world use Emma to power their email campaigns and surveys. And though they have different brands and goals, they all share a common desire to bring style, ease and success to their marketing and communication efforts.

These stories show how a few of our customers have shaped Emma's email marketing features into real strategies for their small businesses and non-profits. Take a look at their successes, and then see how Emma can help you tell your story in style.

More about Emma

Say hello to Emma, the email marketing and communications service that's taken a unique approach to web-based software. We think it should be easy to use (goodbye, cluttered interface). It should be made for you (farewell, generic templates). And it should even be fun (see ya around, support phone queue).

When you have Emma, you have built-in values like easy surveys and forms, sophisticated designs, smart features and unusually friendly customer support. It's all about creating, sending and tracking your email campaigns and surveys in style.

Meet Nashville Public Radio.

How a community-supported non-profit tunes in to loyal listeners.

Our weekly newsletter provides a valuable service for our listeners. Emma makes it stylish and simple.

- Molly Nicholas

Smart emails in a snap.

Each week, WPLN whips up Connect, a smart, easy-to-read newsletter that clues listeners into the latest from the radio shows they love, plus website extras, volunteer opportunities and more. With the help of Emma's click-and-build layouts, busy staffers don't need IT degrees or loads of spare time to get the job done with flair.

We're so relieved that we don't have to be techie geniuses to produce an attractive newsletter.

Feedback made easy.

When it came time to redesign Connect, WPLN tailored it to their listeners' interests by enlisting Emma's free email survey feature. They asked a few questions, and their audience happily answered. Within weeks, WPLN launched a sleek new version highlighting links to the website pages folks said they used most.

Our Emma email survey helped us zero in on the parts of our website our listeners find most valuable.

Growing the list, gathering pledges.

In the six years they've been using Emma, WPLN's email list has quadrupled in size. These days, when pledge drive time rolls around, they reach some 16,000 potential supporters with quick, on-point messages — not to mention designed stationery that emphasizes alluring extras like trips to Greece.

During our fundraising campaigns, Emma has helped us raise tens of thousands of dollars a day.