Customer Stories

More than 30,000 organizations around the world use Emma to power their email campaigns and surveys. And though they have different brands and goals, they all share a common desire to bring style, ease and success to their marketing and communication efforts.

These stories show how a few of our customers have shaped Emma's email marketing features into real strategies for their small businesses and non-profits. Take a look at their successes, and then see how Emma can help you tell your story in style.

Read more customer stories.

More about Emma

Say hello to Emma, the email marketing and communications service that's taken a unique approach to web-based software. We think it should be easy to use (goodbye, cluttered interface). It should be made for you (farewell, generic templates). And it should even be fun (see ya around, support phone queue).

When you have Emma, you have built-in values like easy surveys and forms, sophisticated designs, smart features and unusually friendly customer support. It's all about creating, sending and tracking your email campaigns and surveys in style.

Read more about us, won't you? Or inquire now for a free trial.

Meet Element

How a salon connects with clients and shares the spotlight.

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We are all about delivering services to reinforce the importance of our clients, and our newsletter is a natural extension of that.
- Kevin Moser, Element Salon founder
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Salon tips and tricks.

When clients walk out the salon with their new dos, they have more than just a great cut – they also have ongoing support. Element sends clients handy tips like how to tame unruly textures or create a salon-style blow dry. They also tell customers about new hires and upcoming events.

If a newsletter is going to be successful, it has to deliver insights clients find interesting and can actually use.
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Knowing what works.

With help from Emma, Element stays on top of what's working with their strategy. By tracking how many people read which newsletters, they know how to generate the best response. And their open rate exceeds the national average for small business newsletters. (Way to go, Element!)

The most important aspect of our newsletter is the way it strengthens our relationships with clients and fosters dialogue.
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Famous and almost famous.

Element keeps quite a few celebrities looking good, and they love to feature less famous clients, too. When customers are featured in local publications, Element spotlights those glam-looking photos. The clients love the attention and often chat about it during their next visit.

Many of our clients are active on the social scene, and our newsletter reports where they've been spotted.
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Easy as ... shampoo.

Since everyone on staff has useful and exciting things to share, Element includes lots of folks in their newsletters. And since Emma is so easy to use, putting it all together and sharing the workload is simple.

Emma is so easy to use and has helped our business so much – I can’t believe I haven’t been using it before.