Meet AHA!

How a marketing and strategic communications firm extends the conversation with its clients.

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We use Emma to stay connected with our clients, agency partners, prospects and friends. We also deliver an industry-specific newsletter to a select group of clients in the financial services sector.
- Sona Pai, editor of AHA!'s email newsletters
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Saving time, gaining insights.

Before switching to Emma, AHA! used the mail merge feature in Word and Outlook, a cumbersome process that didn't allow for easy tracking. Now, they've got access to real-time data about who's opening, sharing and clicking through their emails. That saves time and resources.

Emma has been a time-saver for us, and the reporting features allow us to easily share results with the rest of our team.
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Focusing on strategy.

AHA! will be the first to tell you that effective writing demands strategic thinking. It's a relief to Sona and her team that they can spend their energy on the content of their newsletters, rather than fiddling with the coding.

The interface makes it easy for us to edit and create email newsletters without having to know HTML.
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Sharing valuable information.

The team members at AHA! are experts at using powerful, relevant content to connect their clients to the people who matter most to their success. By enabling Emma's Social Sharing feature, they give their newsletter recipients a way to share what they've learned with their networks on Twitter, Facebook and LinkedIn.

Emma has helped make our brand, personality and creativity visible to multiple audiences while also providing an easy way to share news about AHA! and what we’re up to.