Did you know…
- 10% of humankind's photos were taken in the last twelve months. More than ever, our global communication style is becoming increasingly visual.
- The brain processes images 60,000 times faster than text -- we're biologically hard-wired to respond to images.
- 80% of people opening your emails are scanning, not reading, which means that compelling images in your email are key to grabbing attention.
What's all that mean? It's a good time to brush up on your image smarts, which is why we've just published our Brainiac Guide to Images in Email. You'll find five practical tips for making the most of your images with visuals (of course!) that help make the point.
But wait, there's more: all month long on the blog, we'll be going into more detail about leveraging the power of images in your email newsletters. We'll share real-world examples, expert interviews and videos. Check back often or, hey, just subscribe here or follow us on Twitter for the latest.
Also during the month of March, Emma customers can get 5 stock images on us. It's to celebrate the brand-new Emma integration with Bigstock that makes about 12 million stock images searchable right from your account -- and makes it easy to always add the all-important image to your next email campaign.