It’s that time of year again! According to World Atlas, the average American spent $830 on holiday gifts in 2015 – with a large portion of that being spent on #BlackFriday and #CyberMonday.
#GivingTuesday is a way for people to create some balance with their consumer spending by giving to charities. It’s a movement that inspires people to give to the causes they love. And it’s an opportunity for people to remember your mission in the midst of their holiday shopping.
So how can you leverage some of the successful tactics used on Black Friday and Cyber Monday to improve your #GivingTuesday? Let’s take a look at some common marketing practices that make those two of the biggest revenue generating days of the year.
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