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Emma Social recap: The National Ice Cream Month edition

A roundup of links we loved this week

July is National Ice Cream Month, and today we’re celebrating in style around the Emma offices with some of our favorite flavors (Brambleberry Crisp!) – and doing our best to avoid blacking out and destroying a whole pint at once. No worries about this week’s links though. They’re plenty sweet, and it's safe to consume them all in one sitting. Enjoy!

Best practices
How Firehouse Subs got huge results with email automation
7 lessons learned while content marketing for an early-stage startup
How to inspire email opt-ins in 5 seconds or less

Emma news
Get 20% off all design services throughout July
Q&A from our Fifth P of Marketing webinar
Ask our social media experts anything on July 18

Fun finds
iPhone 6 screen is virtually indestructible
Oldie but a goodie: Sales vs. marketing is the original Game of Thrones
The hectic schedule of a social media manager

Our most popular tweet of the week

A favorite from our own feed


Follow along on Twitter, Facebook and Instagram!