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Emma Social recap: The Let’s Play Ping Pong edition

A roundup of links we loved this week

Ah, Friday. We meet again. We've been super hard at work - and play - this week. A number of staffers will be participating in a crosstown ping pong tourney next week. If you live in the Nashville area, we'd love for you to come out and cheer us on as we go up against our friends at Paramore Digital. Don't worry, it wasn't all ping pong this week. We've also got you covered with a roundup of the best articles and newsy tidbits. Talk about a great serve. Har har. Am I right, guys? Guys? 

Best practices
Thinking about embedding video in email? Here's what you need to know.
5 steps to a successful email fundraising campaign
Customer loyalty: How better data builds better relationships

Emma news
We're gearing up for a crosstown paddle battle! Be there. 
We're hiring Systems Administrators! Tell your friends.
Calling all Shopify users! Beta test our Shopify integration.

Fun finds 
Use email marketing to celebrate birthdays many times a year! 
Some favorite typefaces of 2013 
3 marketing lessons to learn from this offensive doughnut shop

Our most popular tweet


A favorite from our feed