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Emma Social recap: The Derby Day edition

A roundup of links we loved this week

Tomorrow is Derby Day, and thousands will descend upon Churchill Downs decked out in fancy hats and seersucker suits ready to make questionable gambling decisions. Or as it's called around Emma, Tuesday. But we don't horse around when it comes to our favorite links, so kick back, grab a mint julep and check out the best articles and social posts from this week.

Best practices
4 hacks you should know before you craft your next email subject line
Here is your next move for more Facebook engagement
Write better calls to action

Emma news
Announcing the Emma spring tour
We've added customizable pretext to the Emma editor
Check out this cool 360 view of the Emma Bistro

Fun finds
Use neuroscience to boost your marketing
Silicon Valley's Pied Piper site

Our most popular tweet of the week

A favorite from our own feed

Our own Christopher Lester and Cynthia Price killed it during their respective presentations at Southern C Summit and AMA Leadership Summit:



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