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Emma Social recap: The Gobble ‘Til You Wobble edition

A roundup of links we loved this week

Only 6 days left until we're feasting in Thanksgiving tradition. I rounded up the best that went down in social this week, and there are some good holiday tips in there, so be sure to check everything out. I'll see you turkeys Monday on the interwebs... where we can all pretend we aren't already scoping out Black Friday sneak peeks.

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With Emma, you're in good company. Meet our Customers.

Do you know what 30% of holiday shoppers are doing right now?

Find out why November is prime time for holiday email promotions.

Did you know that 30% of shoppers plan to have all their purchases completed by the end of November? Astonishing, I know. The Christmas tree lots are popping up, and Thanksgiving menus aren't even finalized. But with shoppers commiting to completing all holiday purchasing in the next couple of weeks, it's the perfect time to up your email marketing game and highlight any sales, promotions or giveaways you were considering. And to help you get your November emails out the door, we've got 3 quick ideas to take advantage of.

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Yes, Emma integrates with Salesforce

Find Emma for Salesforce in the Salesforce AppExchange!

We're thrilled to announce our just-released Emma for Salesforce integration!

For users, this news falls under the category of Very Big Deals. The integration provides two-way syncing of complete contact and lead details — in real time for Enterprise users — so you'll finally have a single point of truth for your records. No more mind-numbing importing and exporting of lists!

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Emma Social recap: The Peanut Butter Lovers Month edition

A roundup of links we loved this week

It's National Peanut Butter Lovers Month! Preheat the oven for your best PB cookie recipe and get cracking on those peanut butter-bird seed feeders. Oh, and if you have a peanut allergy, don't worry: This roundup of our favorites from the web is 100% nut-free.

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Save time creating your holiday emails

Our free readymade holiday-themed templates + hands-on services make it easy

Looking to save time creating your holiday email campaigns? Smart move, friend. That's why we created a collection of free winter holiday-themed email templates, designed to make your winter email plans a little more festive and lot less complicated.

Read on for a peek into our new holiday designs...

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E-commerce is all about mobile this holiday season

What you need to know to create a great experience for online and mobile shoppers

The holiday hustle and bustle is here. 62% of consumers surveyed said they are going shopping or are considering shopping this weekend.  I can't wait to see the clever Black Friday and Cyber Monday email promotions that come out on top as winners this season. One thing I expect to see from all holiday promotions will come in the form of a mobile angle play. The stats explain why, so make sure you read below before serving up your own campaigns.

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Emma Social recap: The Emma 25 edition

A roundup of links we loved this week

It's a big, exciting week here at Emma! Yesterday, we announced the launch of our annual Emma 25 program, and to celebrate our 10th year of awarding free email marketing to deserving nonprofits, we're upping our number of honorees from 25 to 100. Spread the news to every nonprofit you know and love, won't you?

In addition to sharing the Emma love, we're sharing some fun holiday email stats in the links below. It's the most wonderful – and potentially profitable – time of the year, so get your marketing ducks in a row (and put little Santa hats on them, if you're so inclined). We'll share some fun holiday news next week to help you out.

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We’re awarding free email marketing service for life to 100 nonprofits!

It's the tenth anniversary of Emma 25, and we're officially accepting applications

Emma 25, the annual program in which Emma gives away free email service for life to small, deserving nonprofits, is back! And it's back in a big way.

This is the tenth year of Emma 25, we're upping the number of honorees from 25 to 100 because a) it's been an amazing decade and b) we're crazy like that. 

If you're a small nonprofit head to to see if you qualify, and apply by Monday, December 9th.

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Introducing our user forum, drag & drop editor tables, and more redundant infrastructure

Our product teams recently released an integrated community forum for Emma users, new Aloha toolbar functionality to insert and edit tables, and a number of bug fixes and usability changes for Campaigns. Our infrastructure team has also been hard at work making our servers faster, more powerful, and more resilient:

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Emma Social recap: The Halloween Hangover edition

A roundup of links we loved this week

Halloween has come and gone, but now we get to look back at all of the costumes, candy, ghouls and gore. While you're nursing your Halloween hangover, you can also catch up on all of the best that went down in social while you were busy stuffing your face with candy corn.

Best practices
Get the conversion with your email marketing
Now may be the time to put more video in your email campaigns
5 ideas for saving time & resources with email

Emma news
Our staffers celebrate Halloween by giving back to one of our favorite nonprofits!
Emma went as Wonder Woman for Halloween
We've got Thanksgiving, Black Friday and Cyber Monday templates!

Fun finds
Not sure what to do with your Halloween candy trash? Make art!
Typography by Akatre
Definitions for 34 Twitter terms you were too embarrassed to ask about

Our most popular tweet of the week



And lastly, a favorite from our own feed

I'll hand it to Pepsi for being bold, but I'm not sure what message they were hoping to convey. Do you like this ad? 



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