Dear Emma,
It seems I can't go anywhere these days -- the coffee shop, dinner parties or my balloon animal enthusiast meetings -- without hearing the words "social networking." I'm as email-savvy as they come, but I hear words like tweet and status update and I get overwhelmed. I know you added Social Sharing options to my email campaigns last year, so I've come to you for answers! How do I break into the world of social networking when I'm so much more comfortable with email (and balloons)?
Signed,
Hesitant in Hoboken
Dear Hesitant,
We share your fondness for email, naturally, but social media has also become a bit of a darling for us here at Emma. While you might not be ready to venture into this brave new world, many of…
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